Tuesday, 1 May 2012

What Drives the Success of Web Portal Development in India?


Whether it is a personal or a corporate portal, a growing number of customers worldwide look for services related to web portal development in India to get first-class yet affordable product. Web portal development is still a rapidly growing business, with huge potential for further expansion, despite that the first web portals have emerged a few decades ago. The inevitable need to collect and present data from various sources at one site, to place offers and make trades online, to communicate with individuals and businesses gave birth to different types of web portals: from personal to corporate to governmental to tender portals.

Equipped with features like free or paid email services, stock quotes, news, and research tools, web portals are considered a major driver of the Internet’s progress as a whole, while organizations, both private and governmental, are eager to promote their own personalized web portals that might be public or not. Thus, fueled by excessive demand, web portal development evolved into a lucrative business, while the affordability of portal development services soared, especially quality services provided by reputable software developers and vendors. This undesired development, from customer’s point of view, had happened mainly because of the concentration of web portal development services in the West where market fundamentals presuppose higher costs of web and software development as well as higher payroll costs.

Gradually, this Western hegemony in the field of software development, including web development and portal development, has faded away, after new market players from Asia, Central and Eastern Europe, and Latin America unveiled products and services featuring high quality and reasonable pricing. Today’s market for web portal development is much more customer friendly in terms of pricing, customization, implementation and support services available to customers as well as in terms of number of providers to choose from internationally. Moreover, the emergence of advanced online collaboration technologies has largely eliminated the obstacles preventing enterprises from adopting solutions developed abroad and installed or hosted internally through the means of remote assistance.

Web portal development in India is a relatively new phenomenon; nevertheless, the market is growing at tremendous pace, powered by rapidly expanding demand for outsourced software and web development services, mainly in the West. At present, even large multinationals outsource web portal development, implementation, and support to India-based vendors, looking for external expertise, optimization of costs and more affordable service. While the costs of web portal development in the Western hemisphere have plummeted markedly in the past decade, software developers in Asia/Pacific region are still unequaled in terms of price/quality ratio, giving them notable competitive advantage over rivals.

This is of particular interest to medium- and small-sized business looking for affordable solutions to design and implement an organizational web portal. Such an organizational web portal may feature advanced capabilities like online collaboration tools, workflow management, content management, as well as ability to connect to the system remotely and safely through a module designed to controls user access. In fact, those types of systems are widely adopted across virtually all industries and within enterprises of all sizes, which in turn means that India’s software developers can apply their skills in many different spheres where website portals are used.

The recent emergence of cloud computing as the next big thing raised questions whether the Cloud is to put an end to locally hosted and administered web portals, both public and private, while offering even greater opportunities for those involved in web portal development. As far as the cloud is considered a growingly safe environment, software developers and customers alike can take advantage of advanced third party software and hardware infrastructure to develop, host, manage, and administer web portals, which also greatly reduces the overall cost of running a public or a private web portal. Thus, web portal development in India is now trying to expand into the territory of cloud computing, where promising opportunities are hiding.

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